the best never stop looking for challenges. 

Mercedes-Benz is one of the signature sponsors for the Masters Tournament - one of the most storied events in sports. This year, with a new EV on the way, we decided to break with tradition and do something new. 

IDEA: The #1 golfer in the world, meets the flagship of new Mercedes electric fleet, the EQS. 

In the week leading up to the Masters, we matched Jon vs. the EQS. Each day featured a new round, with fans across all channels voting for who wins on:::> Day 1. Power  - Day 2. Intelligence. - Day 3. Navigation. - Day 4. Style. - Day 5. Handling the Corners - Day 6. Range - Day 7. Intuition. Who won? Well, we sorta all did. Because when the best compete, the world wins. (long form vid below.)